Household spending · Consumer Expenditure Survey · BLS CE 2024

Laundry and cleaning products Spending

How much American households spend on laundry and cleaning products - broken down by income, age, region, household size and tenure, from the BLS Consumer Expenditure Survey.

Annual average (2024)
$209
Share of spending
0.3%
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Spending Insight: Laundry and cleaning products

American households spent an average of $209 on laundry and cleaning products in 2024, representing 0.3% of total consumer expenditures.

Historical trends for laundry and cleaning products show how consumer priorities shift over time as wages, prices, and preferences evolve.

Income is strongly associated with laundry and cleaning products spending: the top income quintile spends $263/year versus $138 for the lowest quintile, a 1.9x gap. Regionally, the Northeast spends the most ($218/year) while the South spends the least ($201/year). Use the cross-cuts below, by income, region, age, household size, and housing tenure, to see which demographic factors drive this category hardest for your situation.

Spending Trend (2020–2024)

Year Annual Amount
2024 $209

How we calculate this: % of Total is this category's published spend divided by that year's total household spend. YoY Change is the percentage difference between a year's amount and the prior year's amount. Both are computed from the raw BLS figures, not re-estimated.

By Income Level (2024)

How laundry and cleaning products spending varies across income quintiles

Income Group Annual Amount
Lowest 20% $138
Second 20% $169
Middle 20% $217
Fourth 20% $258
Highest 20% $263

See full income breakdown →

By Region (2024)

Geographic variation in laundry and cleaning products spending

See full regional breakdown →

By Age Group (2024)

How laundry and cleaning products spending changes across the lifecycle

Age Group Annual Amount
25–34 $212
35–44 $221
45–54 $225
55–64 $243
65–74 $188
75 and older $163
Under 25 $151

See full age breakdown →

By Household Size (2024)

Size Annual
1 Person $120
2 People $247
3 People $205
4 People $258
5 or More $288

By Housing Tenure (2024)

Tenure Annual
Homeowner (with mortgage) $239
Homeowner (no mortgage) $244
Renter $232

What to do with this data

The average U.S. household spends $209 a year on laundry and cleaning products - here's how to put that in context.

  • Compare your own spending against the national income quintiles. Budget calculator
  • See how laundry and cleaning products spending shifts across income levels, ages, and regions. By income
  • Track this category in your private watchlist to revisit as the data updates. Save categories

Figures are national averages from the BLS Consumer Expenditure Survey; your own household may differ from these means.

Frequently Asked Questions

How much does the average household spend on laundry and cleaning products?
The average American household spent $209 on laundry and cleaning products in 2024, according to the BLS Consumer Expenditure Survey. This represents 0.3% of total household spending.
How does income affect laundry and cleaning products spending?
The lowest income quintile spends $138/year on laundry and cleaning products, while the highest quintile spends $263/year, a 1.9x difference. Higher-income households spend more in absolute terms but may allocate a smaller share of their budget.
Which region spends the most on laundry and cleaning products?
The Northeast region spends the most at $218/year, while the South region spends the least at $201/year on laundry and cleaning products.
Which age group spends the most on laundry and cleaning products?
Households headed by someone in the 55–64 age group spend the most on laundry and cleaning products at $243/year.
Does household size affect laundry and cleaning products spending?
Yes. 1 Person households spend $120/year on laundry and cleaning products, while 5 or More households spend $288/year. Larger households generally spend more in absolute terms on most categories.
Spending Guides (show related guides)

Related Spending Categories

Browse other major categories from the BLS Consumer Expenditure Survey.

Data source: U.S. Bureau of Labor Statistics, Consumer Expenditure Survey (BLS CEX). BLS CEX homepage. Data represents average annual expenditures per consumer unit. 2024 data released 2025. See our methodology for processing details.

Disclaimer: This information is provided for informational purposes only and does not constitute professional advice. Data is sourced from the BLS Consumer Expenditure Survey. Consult a qualified professional before making decisions based on this data.

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Every figure on PlainHousehold is rendered directly from the U.S. Bureau of Labor Statistics Consumer Expenditure Survey, no number is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.